The internet is buzzing about Netflix’s (NFLX) - Get Free Report recent move to crack down on password sharing on its platform.
The news isn’t exactly a shocker, but there’s little doubt the streaming entertainment service is getting serious about “free riders” who use Netflix and don’t pay a dime for doing so.
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That’s still going to be okay as long as the users live under the same roof as the account holder. But for the college daughter who uses her parent’s account to watch “Ginny & Georgia” or the neighbor who borrows an account holder’s password to catch “Florida Man”, the streaming party is over.
In a May 23 blog post, Netflix noted the following changes on password sharing.
Starting today, we will be sending this email to members who are sharing Netflix outside their households in the United States.
A Netflix account is for use by one household. Everyone living in that household can use Netflix wherever they are — at home, on the go, on holiday — and take advantage of new features like Transfer Profile and Manage Access and Devices.
“If you want to share Netflix with someone outside your household, you can use these features.
--- Transfer a profile. Anyone on your account can transfer a profile to a new membership they pay for.
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